• Sort Blog:
  • All
  • Company News
  • Gift Voucher Marketing
  • Promotional Vouchers
  • Web Safety

How to promote gift vouchers with digital marketing

Are you selling as many gift vouchers as you would like throughout the year, or do they only spring to mind in the run up to Christmas?

Gift vouchers aren’t only bought at Christmas – they are popular with consumers all year round to celebrate birthdays, anniversaries and special occasions. Others are bought just to say ‘thank you’. Mother’s Day, Valentine’s Day, Easter and Father’s Day give another boost to sales.

In fact, One Tree statistics show that 50% of annual sales are made from January – October and 50% in November and December. READ MORE

Hazlewood Castle Leeds - Luxury hotel gift vouchers

Richard’s birthday – why it makes sense to sell hotel gift vouchers online

Richard is my brother-in-law.

He likes golf (playing), cricket (watching) and cats.

Richard’s birthday is in January and as a caring family member, of course I like to give him a thoughtful present to mark the occasion. But, like so many people, he already owns everything he could possibly want or need, so I’m always faced with the challenge of finding the right thing.READ MORE

Spring Clean Gift Vouchers

Time to spring clean your gift voucher offering?

Spring is officially here with the arrival of the Equinox and longer, warmer days are now on the horizon. Brighter weather can also draw attention to accumulated dust, however, calling for some thorough spring cleaning and attention to repairs and renovations.

But what does that mean for selling gift vouchers?

READ MORE

How to promote gift vouchers for Mothers Day

How to promote gift vouchers for Mother’s Day 2019

Are gift vouchers on your marketing radar for Mother’s Day on 31st March?  If so – perfect – if not, they certainly could be, with gift spending estimated at around £650 million and 60% of the adult population likely to buy cards, flowers, gifts, services and, importantly, experiences.READ MORE

Buy or build gift voucher software

New Gift Voucher System – Buy or Build?

If you’re thinking about selling gift vouchers for your business, your first challenge is to investigate the best way forward. There are options ranging from pre-printing codes on paper vouchers – to a digital solution where customers can buy a variety of gift experiences from your website. Here we look into whether it might be better to subscribe to a gift voucher system or have your own software developed.

READ MORE