Special Offers

The value of selling special offer vouchers

Black Friday special offer sales

Black Friday is firmly established in the calendar as a time for consumers to snap up bargains. It also creates the perfect opportunity for hotels and restaurants to sell discounted packages and special offer vouchers in a flash sale. 

The timing of Black Friday means you can sell vouchers in November to be redeemed in the early part of the following year, providing immediate revenue, with future bookings in the pipeline.

However, sales don’t only need to take place at one point in the year. Selling vouchers for reduced-price packages/experiences, or adding value with extra services, provides an incentive for prospects to buy from you today.

Discounts reward past clients and attract new ones

Selling discounted vouchers enables you to pre-sell services – with flexibility for guests to use the voucher at a time of their choosing. You can encourage previous clients to return, attract new ones and importantly, retain the income from unused vouchers.

How does One Tree help to run special offer voucher sales?

The One Tree Special Offers System provides you with a simple and proven way to deliver a Black Friday (or other) promotion. Make special offer voucher sales directly from your website, control how many vouchers you want to sell and how much you discount, then manage redemptions from the easy-to-use platform. 

You run the marketing campaigns, One Tree fulfils the orders. Help, guidance and support is provided to help you maximise the success of the promotion.

Why work with One Tree?

  1. Sales revenue paid directly to you
  2. You keep all income from non-redemptions
  3. Customers stay on your website with no distractions
  4. Upsell to customers when vouchers are used
  5. Select validity dates
  6. Countdown ticker and discount displayed
  7. Vouchers customised for your venue
Why work with One Tree

How does it work?

Sell discounted vouchers online

A branded web shop is integrated into your website or sits on a separate landing page.

Sell one or multiple special offers with income paid into your bank. 


Promote Black Friday deals

Integrate with your email and social media promotions to create a smooth digital journey from campaign to purchase.

Sales can also be made face to face or over the phone, covering all bases.

Automate voucher sales

All vouchers are sent out automatically by email, customised with your branding.

Set the number of vouchers available for sale, level of discount and redemption period.

Manage redemptions

Redeem vouchers in the management portal when guests arrive, using secure 16-character codes. Revenue from unredeemed and expired vouchers goes straight to your bottom line.


Control the promotion

Manage the whole process in the user-friendly management portal. 

Monitor activity from promotions to sale with Google Analytics tracking.


Voucher Management

View the status of your special offer sales, redemptions and expired vouchers.

Download opted-in email addresses to expand your mailing list. State-of-the-art reports inform future campaigns.

What’s in it for you?

Peace of mind

sell seasonal special offer vouchers
More customers during quieter times
sell seasonal special offer vouchers
Pre-sell vouchers and lock-in revenue
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Time freed up for staff
sell seasonal special offer vouchers
Access reports at the touch of a button
Customer Journey

The customer journey

Prospects can buy from a hidden web page or directly from a special offers page on your website.  There is no delay in waiting for phones to be answered or getting through to someone to help. They can lock in their experience voucher at the discounted price and decide when to use it at a later date.

  • Can easily buy from a promotional campaign
  • Pay securely online (PCI DSS Class 1 and SCA compliant)
  • Receive an attractive branded voucher with a unique security code.

What type of sales could you run?

Black Friday sales

Promotional vouchers are the perfect way to run a Black Friday event to sell discounted offers.

Seasonal special offers

Encourage bookings during quieter periods with flash sales or limited-time offers.

Monthly promotions

Easily run changing monthly offers to fill capacity and attract new audiences.
We had one of our most successful promotions ever using the One Tree Special Offers system for a limited-time Black Friday event. We sold out of our offers in less than 15 minutes! It was so successful that we ran the offer again the next day as well. It is so easy to set limits and publish and unpublish the offers at the flick of a switch.
Liam Swain, Marketing Manager, Lake Vyrnwy Hotel and Spa

No risk pricing

There are no long-term contracts or set up fees. We charge a reasonable pay-as-you-go commission based on sales.  A  Stripe account is required to take online payments.  

Please contact us for further information.