There are so many reasons to sell gift vouchers for your hotel, restaurant or spa. Customers love them as presents and more importantly, they are a valuable source of revenue for your business.
Are you missing out on more business than you think, simply because front line staff don’t have time to answer the phone?
Welcome to January 2021. Another lockdown, but what can you do in the enforced downtime to put gift vouchers front and centre?
If the customer journey from interest to purchase is broken, you might be losing potential sales. Here’s what you can do to prevent this.
“50% of annual gift voucher sales take place in November and December and the other 50% in the remaining 10 months of the year.”
“Almost 70% of gift recipients will spend a higher amount than the value of the gift voucher when they visit your venue.”
“Non-redemptions vary according to individual businesses. Once the voucher has expired the revenue adds to your bottom line.”