Tag: voucher system

The importance of a seamless customer journey

6th Mar 2020

If the customer journey from interest to purchase is broken, you might be losing potential sales. Here’s what you can do to prevent this.

“50% of annual gift voucher sales take place in November and December and the other 50% in the remaining 10 months of the year.”

“Almost 70% of gift recipients will spend a higher amount than the value of the gift voucher when they visit your venue.”

“Non-redemptions vary according to individual businesses. Once the voucher has expired the revenue adds to your bottom line.”