The value of selling special offer vouchers
Black Friday special offer sales
Black Friday is firmly established in the calendar as a time for consumers to snap up bargains. It also creates the perfect opportunity for hotels and restaurants to sell discounted packages and special offers in a flash sale.
The timing of Black Friday means you can sell vouchers in November to be redeemed in the early part of the following year, providing immediate revenue, with future bookings in the pipeline.
However, sales don’t only need to take place at one point in the year. Selling vouchers for reduced-price packages/experiences, or adding value with extra services, provides an incentive for prospects to buy from you today.
Discounts reward past clients and attract new ones
Selling discounted vouchers enables you to pre-sell services – with flexibility for guests to use the voucher at a time of their choosing. You can encourage previous clients to return, attract new ones and importantly, retain the income from unused vouchers.
How does One Tree help to run special offer voucher sales?
The One Tree Special Offers System provides you with a simple and proven way to deliver a Black Friday (or other) promotion. Make voucher sales directly from your website, control how many vouchers you want to sell and how much you discount, then manage redemptions from the easy-to-use platform.
You run the marketing campaigns, One Tree fulfils the orders. Help, guidance and support is provided to help you maximise the success of the promotion.